Former YCN Brief
'To challenge perceptions and encourage pop-in visits' to the National Portrait Gallery
Concept
My campaign focused on challenging the misconception that the Gallery is full of 'dead old men' by bringing the personalities in the gallery to life by writing lonely heart style adverts to intrigue the general public. The cropping of the first poster is particularly appropriate on knowing the identity of the sitter...
'To challenge perceptions and encourage pop-in visits' to the National Portrait Gallery
Concept
My campaign focused on challenging the misconception that the Gallery is full of 'dead old men' by bringing the personalities in the gallery to life by writing lonely heart style adverts to intrigue the general public. The cropping of the first poster is particularly appropriate on knowing the identity of the sitter...